In my late thirties, I was semi retired and loving life! I was a TV producer for a live television talk show called PhillyLIVE, seen in five million homes in the Philadelphia region (we ran opposite Seinfeld
I was also developing real estate. I started from scratch and then quickly built a small empire, with $1.5 million in holdings. Life was great. But then, because I was too trusting and too naïve, I became a sad statistic of the 2008 economic crash.
I had a pile of maxed-out credit cards and was reduced to begging for loans from my friends. I went from flush and happy, to $180,000 in debt.
Me! In debt.
I was never “that person.”
Until I was.
IT WAS LIKE A DEATH
I was so beaten down, I would secretly hope that a bus would hit me so my family could collect my life insurance. But the bus never came.
So I had to keep going, for myself and my children’s sake, and dig deeper into my Media and communications work.
CLIENTS PAID $5K, $35K, $55K FOR MY EXPERTISE
Then, my husband was laid off from his “steady” 20-year job. After I stopped crying, I went into action and created a multiple 6-figure business for him that grows every year.
BUT I HAD A PAINFUL SECRET
Do you know how I used to find my clients (other than my husband)?
For years, I would bump into a new person at a party and then book a new client. Even though I knew that was a terrible strategy, I was so confused about how to do real marketing.
The first times I tried to speak in public about my work, it was a trainwreck. People in the audience would look down at their phone to avoid making eye contact.
I WAS STUCK & BLOCKED. TERRIFIED OF LOOKING SALESY.
I felt so trapped by fear that I did nothing. So not only was I failing to do the right thing for my business…I was also letting my family down.